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從BTS到朴敘俊,2021年廣告代言費TOP8公佈 - SeoulSunday.com

從BTS到朴敘俊,2021年廣告代言費TOP8公佈

BTS成為了今年廣告界收益最高的明星。

最近在韓國播出的KBS 2TV的「Entertainment company Live」欄目「奔跑在榜單上的女人」介紹了今年一年透過廣告獲得收益的演藝人TOP8。

排在第一位的是成為世界明星的BTS。根據推算,今年出演麥當勞廣告的他們獲得了110億韓元的廣告費。此外,目前以11個品牌為代言人的他們,以1年為基準的廣告費為50億韓元,預計總共能獲得650億韓元的收益。

第二位是演員全智賢。她憑藉著酷酷的外貌和開朗的性格,是備受廣告界喜愛的明星。

ADVERTISMENT

她目前是15個品牌的廣告模特,以1年為標準,廣告費是10億韓元,共賺了150億韓元。

排在第三位的是演員朴敘俊。他擔任食品、家電、傢俱、咖啡、戶外用品等14個品牌的廣告模特兒,以1年為標準,總收入為98億韓元。

第4位是演員曹政奭。以中毒性強的口號和獨有的感覺經常出演的廣告很受歡迎。今年獲得廣告商評選的”優秀模特兒獎”的他目前是11個品牌的代言人,但廣告費卻鮮爲人知。以A級型號的最高金額為標準,預計獲得了77億韓元的收益。

排在第5位的是足球選手孫興慜。

ADVERTISMENT

以每週約3億韓元、年薪160億韓元與英國托特納姆熱刺足球俱樂部續約的世界級體育明星的他目前擔任食品、洗髮精、剃鬚刀等6個品牌的代言人。以1年為基準,廣告費是10億韓元,總收益為60億韓元。

第六位是BLACKPINK的Jennie。她是高級品牌香奈兒(CHANEL)的代言人,有著”人類香奈兒”的稱號。她成為著名品牌Calvin Klein的全球代言人,在美國街頭刊登廣告,所穿的牛仔褲也銷售一空。以去年為基準,6個月廣告費就超過了5億韓元,目前是5個品牌的廣告代言人,因此收益預計會達到50億韓元。

排在第7位的是”Trot皇帝”任英雄。他擔任廣告代言人的產品銷售額增加了5~10%等,實現了飛速增長,因此受到了廣告界的青睞。作為7個品牌的代言人,以1年為基準,廣告費約為4億韓元,收益約為28億韓元。

ADVERTISMENT

第八位是演員尹汝貞。她是國內首位獲得奧斯卡最佳女配角獎的著名女演員。以1年為基準的模特費是3億韓元,因為拍攝了7個廣告,廣告收益是21億韓元,但是得到奧斯卡獎後廣告費會更高。